I know you guys get tired of commenting on the impending doom of major newspapers night after night, but as a very smart military blog it’s our responsibility to document their death spirals. I know how sad it makes you to read these stories. After all, when they’re gone, who will Decide for us? I fear the nation will become rudderless, not knowing who to turn to as we struggle to find opinions of our own. It’ll all be over soon enough though...
Well, what's taking so long?
The prolonged death of newspapers is due to the fact that there is just enough advertising that some are scraping by. I have the solution.
What, I ask rhetorically, is the most valuable information in a newspaper today?
The news?
Please! By the time it arrives at my door it’s so old it’s begun to putrefy.
The opinons?
Yeah, sure! (sarcasm tag)
No! Take it from me, it’s the advertizing! For one thing, it’s probably the most honest thing you’ll find in the paper. Second, it’s timely. Third, it can save you money.
My wife goes though the Virginian Pilot with scissors and cuts out coupons and checks to see which stores have sales on things she needs.
OK, but do we really need to clutter up the advertizing content with the useless “old news” and crappy opinions? No, I say. And do we need to pollute the planet with the daily refuse that is the newspaper? No, I say again.
So here’s my idea: web sites that consist of nothing but advertizing specifically of the kind you now get in the newspaper, which the option of printing coupons that you can turn in to the store.
How’s that for a problem solver? We end paper pollution, slow the destruction of our forests, eliminate the need of barrels of polluting ink, get rid of the cretins that pretend to think for us, lower the cost of advertizing and solve the problem of what we would do without the newspaper.
This will drive a stake though the newspaper's heart.
Yes!
UPDATE: Are there any start-up Angels out there?
No comments:
Post a Comment