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Tuesday, September 17, 2013

Why Generation Y Yuppies Are Unhappy

GYPSYs Are Wildly Ambitious
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The GYPSY needs a lot more from a career than a nice green lawn of prosperity and security. The fact is, a green lawn isn't quite exceptional or unique enough for a GYPSY. Where the Baby Boomers wanted to live The American Dream, GYPSYs want to live Their Own Personal Dream.

Read the whole thing.

To be clear, GYPSYs want economic prosperity just like their parents did -- they just also want to be fulfilled by their career in a way their parents didn't think about as much.
But something else is happening too. While the career goals of Gen Y as a whole have become much more particular and ambitious, Lucy has been given a second message throughout her childhood as well:
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This would probably be a good time to bring in our second fact about GYPSYs:
GYPSYs Are Delusional

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