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Thursday, July 02, 2009

Washington Post sells access, $25,000+

We knew this was coming ....

For $25,000 to $250,000, The Washington Post has offered lobbyists and association executives off-the-record, non-confrontational access to "those powerful few" — Obama administration officials, members of Congress, and — at first — even the paper’s own reporters and editors.


The astonishing offer was detailed in a flier circulated Wednesday to a health care lobbyist, who provided it to a reporter because the lobbyist said he felt it was a conflict for the paper to charge for access to, as the flier says, its “health care reporting and editorial staff."

With the newsroom in an uproar after POLITICO reported the solicitation, Executive Editor Marcus W. Brauchli said in a staff-wide e-mail that the newsroom would not participate in the first of the planned events — a dinner scheduled July 21 at the home of Publisher and Chief Executive Officer Katharine Weymouth.

The offer — which essentially turns a news organization into a facilitator for private lobbyist-official encounters — was a new sign of the lengths to which news organizations will go to find revenue at a time when most newspapers are struggling for survival.

For $25,000 to $250,000, The Washington Post has offered lobbyists and association executives off-the-record, non-confrontational access to "those powerful few" — Obama administration officials, members of Congress, and — at first — even the paper’s own reporters and editors.


The astonishing offer was detailed in a flier circulated Wednesday to a health care lobbyist, who provided it to a reporter because the lobbyist said he felt it was a conflict for the paper to charge for access to, as the flier says, its “health care reporting and editorial staff."

With the newsroom in an uproar after POLITICO reported the solicitation, Executive Editor Marcus W. Brauchli said in a staff-wide e-mail that the newsroom would not participate in the first of the planned events — a dinner scheduled July 21 at the home of Publisher and Chief Executive Officer Katharine Weymouth.

The offer — which essentially turns a news organization into a facilitator for private lobbyist-official encounters — was a new sign of the lengths to which news organizations will go to find revenue at a time when most newspapers are struggling for survival.

And it's a turn of the times that a lobbyist is scolding The Washington Post for its ethical practices.

"Underwriting Opportunity: An evening with the right people can alter the debate," says the one-page flier. "Underwrite and participate in this intimate and exclusive Washington Post Salon, an off-the-record dinner and discussion at the home of CEO and Publisher Katharine Weymouth. ... Bring your organization’s CEO or executive director literally to the table. Interact with key Obama administration and congressional leaders."



It's the speed at which the newspapers are prostituting themselves that's a little surprising. I'm surprised that the NY Times didn't think of it first. Or perhaps they did but the memo didn't get distributed to the press.


I'll forward this to Maurice Jones at the Virginian Pilot to see if he also sees a business opportunity. How's his house as a venue?



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